Former CEO of Telekom Austria Group brings invaluable strategic advice and experience to elastic-SON™ provider

Singapore – January 28, 2014: Cellwize, a provider of cutting-edge SON (Self Organizing Networks) solutions for mobile operators, is pleased to announce that Boris Nemšić, previous CEO of the Telekom Austria Group and CEO at VimpelCom, has joined as its Chairman of the Board. Nemšić brings with him a PhD in Technology from the University of Vienna and an impressive professional career in the mobile telecoms industry. In his role of Chairman of the Board, Nemšić will offer his unique insight into some of the best industry leading strategies along with his rich network.

Prior to his appointment at both Telekom Austria and Vimpelcom, Nemšić served as the CEO at Mobilkom Austria and Vipnet; he was also a board member of the worldwide GSM Association and Chairman of its Public Policy Committee. Currently Nemšić holds several Board positions including Executive Partner in Delta Partners Dubai and Chairman of the Board in an Austrian MVNO technology company.

Nemšić is the author of numerous technical papers which have been published in both Austrian and International publications, and at several IEEE conferences. As well as these credentials, Nemšić brings with him an outstanding track record of achievements and experience to Cellwize.

Nemšić said: “I’m looking forward to working with the team at Cellwize and honored to be selected as Chairman of the Board. Involvement in a SON solution that addresses challenges facing operators today and significantly reduces CapEx and OpEx whilst increasing customer satisfaction and loyalty is unique and exciting. I feel that the elastic-SON™ Cellwize solution is the precise solution for operator’s to successfully improve their operations efficiently and effectively. The combination of Cellwize team expertise along with the strong financial shareholder support is the ultimate recipe for Cellwize’ success in becoming the SON leader for mobile operators worldwide. I’m excited to lead the business in this ever changing and expanding market and am keen to be a part of Cellwize’s continued success.”

Ofir Zemer, CEO at Cellwize said: “We are pleased to welcome Boris as Chairman of the Board at Cellwize. Boris is an exceptionally well connected and respected individual and we look forward to his support and trusted advice as we move forward in establishing Cellwize as thought leaders in the SON market. Boris brings with him an extremely impressive portfolio and we believe his successful and unique expertise will further strengthen our company.”