The elastic-SON™ solution connects business insight with mobile network technology to increase profitability while enhancing the end-user experience.

Singapore – February 11, 2014: Cellwize, a provider of cutting-edge SON (Self Organizing Networks) solutions for mobile operators, announced today that it has been chosen by Beeline KZ, one of the world’s largest integrated telecommunications services operators and part of the VimpelCom group, as it’s SON provider, Cellwize’s elastic-SON™ software platform will optimize Beeline’s network and deliver flexible response to the rapidly growing need for data, improving throughput and the customer experience. The nationwide deployment of Cellwize elastic-SON™ follows the successful 2 months trial that resulted in significant improvement in both network performance and coverage in the Beeline Kazakhstan network.

When selecting the Cellwize elastic-SON™ solution, Beeline KZ, which has more than 9 Million subscribers, were addressing its need to improve the operational efficiency of its complex infrastructure, reduce dropped calls in the network and improve customer experience.

Yuriy Chuikov, COO at Beeline Kazakhstan comments: “After the successful 2-month trial with results showing both network performance improvement and a growth in network coverage, Beeline Kazakhstan has decided to roll-out Cellwize’s elastic-SON™ platform for its entire network, expecting a continued improvement in network performance, as well as OPEX and CAPEX savings. With Cellwize elastic-SON™ our network can divert resources, in real-time to cope with capacity, coverage and quality issues – our network is focused on delivering the best possible performance when and where it is needed.”

“Never before has the issue of network optimization been so high on the operators’ priority list. With consumer behavior driving the explosion of mobile data, operators are facing the challenge of increased expenditure, difficult to manage network complexity and the need to retain customers by providing a consistently fast and stable user experience.” said Ofir Zemer, CEO of Cellwize. “It is for these reasons that operators’ should take a step back and look at how Beeline KZ has addressed these by introducing our elastic-SON™ to connect network optimization to the business drivers and user experience.”


About Beeline KZ

Beeline Kazakhstan is a multipurpose telecom operator that offers mobile and fixed telephony, international and long distance service, data transmission, internet access, Wi-Fi and 3G. Due to the QIII 2013 results, Beeline Kazakhstan has more than 9 million users. Beeline Kazakhstan is a group of companies, contained “Kar-Tel” (brands Beeline and Beeline Business in Kazakhstan), “2DayTelecom” LLP and “TNS Plus” LLP. The Operator is part of an international telecommunications group “VimpelCom Ltd.” headquartered in Amsterdam (Netherlands). As of September 30, 2013 the group serves more than 219 million subscribers.

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