The Value Maximizing Network is Here


To win over the competition you need exceptional user experience and the ability to monetize data through personalized services. Cellwize Value-Driven SON is more than just a means to optimize capacity, quality and coverage – it is the first ever SON that connects insight and analytics with network technology.

Cellwize is a pioneer in using Big Data insight to guide its SON (Self Organizing Network) solution. You define your business goals and priorities and we apply our Value-Driven SON accordingly.

This means that you can deliver superior and personalized services to subscribers, when they need it, wherever they are!

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Value Driven SON


Networks that Become Customer-aware

Imagine a network that self-adapts and prioritizes services according to customer’s needs in real time – Cellwize is realizing this vision. Today.

SON solutions, no matter how robust and effective, need to connect to the business drivers and user experience. This is the insight behind our Value-Driven SON approach.

Cellwize is a pioneer in using Big Data insights as input guiding its application. Value-Driven SON communicates with BSS elements such as CRM or OCS and can therefore impact specific accounts or even users.

It’s simple: You define your business goals and priorities and our Value-Driven SON applies its capabilities accordingly, impacting areas of high-value density.

Finally you can control the distribution of network experience, delivering superior and personalized service to subscribers, when they need it, wherever they are!

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A Network to be Proud of

With Value-Driven SON you can expect immediate improvement in all network parameters: capacity, speed and coverage.

Subscribers all over the network will have fewer dropped calls, higher data speed and better reception.

After so much talk, addressing the individual subscriber is here. An efficient effective and manageable technology to make the subscriber feel they are the only one.

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CapEx and OpEx savings



Customer-Aware Mobility - Connecting Networks with Business Drivers


30% more data throughput


It’s all about Remarkable User-experience

With the massive adoption of flat fees, your growth engines depend on great user experience! Happy users are loyal users and loyal users spread positive word of mouth making it easier to recruit new users.

Making your mobile network awesome doesn’t have to mean huge and slow capital investments. Our Value-Driven SON technology allows you to over-deliver today with your current assets and technology.

Great user experience means:

Elastic capacity: the right users, get the best bandwidth and speed when they need it
Adaptive coverage: making sure they always have a strong signal
Great (all-the-time) quality: enabling today’s demand for mobility

We are here to make sure you can start over delivering tomorrow.

Don’t compromise on your user experience.

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