All posts tagged Net Promoter Score

Written by Ofir Zemer Published in Europe II 2016

Survey results from Heavy Reading show that mobile operators believe that network service quality is a top driver of customer loyalty, taking a higher precedence to customer care or price. Because of the significance that network quality has on NPS (Net Promoter Score) scores (aka “network-driven NPS”), it’s recommended that mobile operators focus on customer-oriented network performance to boost NPS. Keep Reading →

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VP-ConvertingDetractorstoPromoters-April2016

Posted by: Sheetal Kumbhar

Subscriber loyalty is coveted by every mobile operator, as it is the key to higher lifetime value of customers and is becoming more and more difficult to achieve.
Mobile operators’ Net Promoter Score (NPS), an index ranging from -100 to +100, that measures customers’ willingness to recommend a company, is on average +5 , far below Amazon’s NPS of +60. Any score less than +26 is purported to be the tipping point where customers are likely to churn, says Ofir Zemer, CEO of Cellwize. Keep Reading →

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